31  |  Share your opinion on a popular topic. Without light of any kind, people clearly wouldn’t be able to see anything — though good video depends on more than just seeing the subject. Get creative (and get permission before using someone else’s video). Add Transitions and Filters. In our minds we often “see the whole thing” from opening title to … Use a video tool like Quicktime to record a demonstration or how-to on your computer. My challenge to you is to take one of the ideas above and carry it out to completion. More how, less why. FAQ pages can get a little boring, so liven things up a little with video. So please edit it down to only what the video needs to survive. Conduct an experiment or demonstration to prove or disprove something and film it. Include your email address to get a message when this question is answered. Have them answer some fun questions or tell a story. The good news is that there is a slew of great software/ apps to help you, and they are super easy to learn, but you will have to commit some time to learning the basics of editing. Thanks to all authors for creating a page that has been read 161,669 times. And that’s where this post comes in. What better way to launch a product than to show all of its features and demonstrate how it works in a video? 19. We use cookies to make wikiHow great. Edit your video down to only what it needs to have in it. So all you need to do is type in your search and choose a clip or image you like the most. If you're not in such a lucky position, then you need to think carefully about the exact content, or angle, for your video. Have you uncovered some helpful tips or tricks that would benefit your audience? Pick an interesting topic! Which is why Youtube is also the world’s greatest overnight-success-maker. The only way to make videos is to start making videos. This might just be the most difficult to produce but it has the most potential for shares and engagement. Think of it as an opportunity to play the role of a news anchor. If not, are you planning on giving any of the above ideas a try? ALWAYS do a short test video before recording the content. Gsm Tareq. Plus, videos play automatically on some channels like Facebook. Share your screen with your audience and walk them through a simple tutorial. If you have a launch or an exciting announcement coming up, consider sharing a video with a hint to build excitement among your audience. Instead of keeping the results to yourself or sharing them in the text of a blog post, get creative and share them in a video. I don't have a special camera, so how can I make my video look really good without it? When shooting outdoors, keep the sun behind you. Even though we’re all pretty adept at capturing content these days, it can feel nerve wracking to take your place in the director’s chair if you’ve never “officially” shot video before. Set up your camera and film your progress over time. Create a video to show the making of your product over time and all the steps that went into it. And if you enjoyed these ideas and want to learn more about how you can use visuals to increase engagement and sales for your business, be sure to take a look at our newest Elle & Company course! Sometimes you just need good videos that you can turn around fast and for free (or at least fairly cheap). Just like a sportscaster would give a play-by-play of a football game, commentate on an event. Take quick photos of something in action and compile them together in a video creator like Animoto to achieve that same stop-motion effect. If you want more specific ideas to what you are filming watch Youtube content that looks how you want your video to look, then pay attention to how they film their videos. This idea plays off of the stop-motion idea I shared above and can be a simple, engaging way to roundup information or demonstrate progress. Video publication on Vimeo is a good way to receive feedback from a community. Do you have a competition or challenge going on in your business? For example, "How To: Use This Software to Make a Flow Chart," might pro… Once all the points are sorted out, you can create an outline which helps you to clear up the minds and make your teaching content more precise or distinctive. To cut out a segment in the middle, make a second cut and drag down the section between the splits. What apps can I use to edit videos on an Android device? Film short clips throughout the day and compile them together. Vimeo. Here are a few of the components that make a good video: Good lighting: “Let there be light” remains one of the oldest phrases ever. As a good marketer, it's vital that you learn basic video editing as soon as humanly possible. Film in a room with many windows or outside when it's sunny. You may want to install a program like iMovie to use. If you’re on the production-side of a video and you’ve come up with a clever idea, you might just have a viral hit on your hands. However, use discretion on this one and be sure to get the permission of the people you film before you post the video and share it. If you do not save your video, it will be lost in cyberspace forever! Last Updated: May 13, 2020 Video platforms like YouTube (and more recently, Periscope) are easily the world’s greatest time-wasters. This article will show you how to make good videos that you may share with the world! Are you working on a big project or a creative task that takes an extended amount of time? Depending on your reasons for making the video, you may want to invest in a high-quality camera to create a professional-looking project, or you may want to use whatever is available for a cheaper option. "If you find something that lots of people want to know, and no one has already made a film of how to do it, then that's a great title for a 'how to' film," says Laidlaw. Set white balance at every location. Storyboard or sketch your ideas down to get a better picture of how your video is going to turn out. And for good reason. This idea takes a little boldness and creativity, but it has the potential to catch people’s attention. 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\n<\/p><\/div>"}, https://www.youtube.com/watch?v=RoKIjhSm5uI, https://wistia.com/learn/production/shooting-video-by-yourself, https://www.youtube.com/watch?v=43Nvd12yqxU, https://skyworksmarketing.com/using-transitions-in-video-editing, consider supporting our work with a contribution to wikiHow. Film it and share it with your audience. If you want professional editing and effects, use a professional editor. Because really, who doesn’t love a fun, animated character like those in the Dumb Ways to Die commercial? 14  |  Unbox something or share a product review. This is what you are going to use to put all of your … Get straight to the point! But it producing videos can be a little overwhelming, can’t it? Key Notez. Whatever the case, getting a … If you can do well with Viva Video, use that. Create a graphic for each step and compile them all into a simple video. sexy Videos. Do you have some blog posts with bulleted steps? My hope is that you’ll find a few ideas to implement and as a result, bring your business more exposure. Do you use certain tools or products within your field? The Canon 80d will do an excellent job for your video! Is there something big going on in the world that applies to your industry or is there something new going on in your industry? Practical Inspiration vs Your Muse. That said, you'll probably want to edit. If your video includes … This may seem like an obvious rule, but it's easy to forget. Some phones allows you to activate a grid on the camera app. wikiHow is a “wiki,” similar to Wikipedia, which means that many of our articles are co-written by multiple authors. Do you have an engaging story to share that relates to your business? wikiHow is a “wiki,” similar to Wikipedia, which means that many of our articles are co-written by multiple authors. Whether you impersonate a celebrity, co-worker, or competitor, think of ways that you can cleverly tie it into your business and entertain your audience. Brainstorm ways to catch people by surprise or catch their attention in public and capture it on video. “When I discovered YouTube, I didn’t work for 5 days.” - Michael Scott. Unbox them or review them in a video. A good one to start with is the rule of thirds. We know ads can be annoying, but they’re what allow us to make all of wikiHow available for free. With DubSmash as inspiration, find a preexisting video clip and switch out the words to make it relate to some aspect of your business. If the video is published on Vimeo or YouTube, there is a high likelihood of receiving feedback. Pressmaster . If you want to upgrade your audience’s viewing experience, the person behind the camera should have steady hands, or you should use a tripod. What is a good stand to use for filming using my phone? We’ve all been guilty of losing track of time on YouTube at least once, because videos are easily consumable, very addicting, and highly entertaining. Do you have exciting news to share with your audience? If you’re planning on catching someone by surprise or you want to get an honest, firsthand user reaction to your product, consider hiding a camera and catching it on film. If so, what type of video did you share and what was your audience’s response? If you’re going for the classic home-video look, something as simple as a Flip camera (which, given it’s size and price, the result should suffice) will work. Yes, of course! It depends on your need. Share a brief overview of your business, how you got started, what your values are, what your mission is, etc. Humanize your business and make it more personable by introducing your audience to the people behind it. Editing the videos: Download a editing program. This article has been viewed 161,669 times. 29 Places to Find Free Stock Footage for Your Videos. A good mic ensures people can hear what you’re saying and sound like a jet engine warming up. Videos make for eye-catching social media posts/ads: Audiences can read, watch, and listen, so video can engage them in a different way than static imagery. I help businesses create a stunning first impression online. But, for anything more complicated, you’ll want to use iMovie. 38  |  Share survey results. PowerDirector works well, but if you have a hybrid computer/tablet, it will crash. Move the camera from left to right, although don't make it too shaky. The rear … It could be a conference, a work meeting, an employee lunch… the possibilities are endless. While it may seem like unchartered territory, you might be surprised at how fun and simple these videos are to carry out and you’ll be even more surprised at the reaction of your audience. Just like a sportscaster would give a play-by-play of a football game, commentate on an event. Use a video to show your audience how to do something in a video rather than telling them how to do something. References. By using our site, you agree to our. A selfie stick is a good idea especially if you are making a personal movie or a vlog. Astonishingly, more than 1 billion users view several hundred million content hours daily on YouTube. If you aren't going for the D.I.Y. A more specific how-to looking at a key area is likely to do better than a general title. As far as editing goes, there are some great movies that don't have any edits at all, like Warhol's Vinyl or Snow's Wavelength. Never ramble on about random things. People love creative twists on new, relevant topics, so use that to your business’s advantage. You can get creative with these and go more in-depth by sharing your screen or using animation to answer some of the questions. All tip submissions are carefully reviewed before being published. Select the video from the event library at bottom, then select portions of video by dragging across … People love seeing spaces, especially those of creative people. Cinemagraphs are still frames that have one changing element. Learn more... Have you ever tried to make a home video with your camera but it just didn't turn out the way you wanted it to? A good camera or a good rig for streaming games ensures your video feels more like a quality production. If you do not check the pronunciation of words and especially names, it is embarrassing every time the video is played. erotic bikini girl adult lingerie beautiful body model beautiful girl hot girl woman love pretty pose couple nature fashion photoshoot female summer kissing swimsuit black-and-white beach indian girl 4k wallpaper romantic attractive underwear lips Taryn Elliott. This article has been viewed 161,669 times. To create this article, 44 people, some anonymous, worked to edit and improve it over time. Ask random people in public for their feedback and record their answers. Pressmaster. If you just want to trim a video or cut out a clip, you can use the Photos application. Distributing the Video Wisely Keep the video private if it includes sexual acts. Before officially getting down to the tutorial video, you need to spend enough time thinking about what’s the theme of your tutorial and what kind of audience you intend to target. Have you created videos for your business? Not only is this much more engaging, but a firsthand testimonial is also much more personable and relatable. Hey there, I'm Lauren Hooker! With DubSmash as inspiration, find a preexisting video clip and switch out the words to make it relate to some aspect of your business. If you can come up with a clever spin-off of a popular music video or movie clip, you’re set. If you offer a service, you might show clips of your process and share the final result. No one wants to see the grass grow. Do you work with a team of people? Do you have a long list of ideas, tools, or tips? Even if your competition/giveaway takes place on social media or your blog, you could film the results or reveal the winner in a video. First, plan out what kind of video you want to make. cottonbro. To make a video shorter, scroll along the Timeline and indicate the place where you want to make the first cut. The videos people do not watch are the ones where it is all one shot and they see the person turn on and turn off the camcorder or phone. You may even exaggerate a little to make it more engaging. And for that reason, it’s one of the best visual marketing tools you can use. Copyright © 2014-2019 Elle & Company, LLC   |   All Rights ReservedElle & Company and its logos are trademarks of Elle & Company   |   Legal & Privacy, 40 Easy, Engaging Video Content Ideas for Your Creative Business, How to Create Eye-Catching Blog Post Graphics, Why You Should Be Using Infographics for Your Business (And How to Create Them). Is there a rumor or skepticism about a product, service, or theory going around? Also, try to get a stand. Polarizing content is often the most shared. Hav… Get creative (and get permission before using someone else’s video). wikiHow is where trusted research and expert knowledge come together. Add text to video. Then, speed it up and share it with your audience. You might also want to check these websites with free stock footage. Get iMovie . Even with helpful video tools out there like Animoto, many of us struggle to come up with simple ideas for video content that would appeal to our audience. By signing up you are agreeing to receive emails according to our privacy policy. The trick is simply overcoming the initial hurdle that delays a lot of great projects. You should probably place the camera at or above shoulder height. Well you're in luck! Whether you have a new product in the works or you’re in the middle of a new product, invite your audience behind-the-scenes for an exclusive look. Lay-Z Owl. Twelve Helpful Tips for Shooting Great Video Use manual focus if your camcorder has it. You can get creative with this one and think of it as your opportunity to take part in a Saturday Night Live skit. If you’re in the process of transforming something, whether it’s your brand, a client project, or an office renovation, consider sharing before and afters through video. One way is to make the video "about" being cheaply made, like the Blair Witch Project or the experimental films of Kuchar. Maybe you’ve already conducted a survey for your business. That depends on what you want your camera to be able to do, but I would go with a Canon 600 or 700D for starters. Cleverly share your account of the story through video. Even without a good camera, you can make a great video. Please help us continue to provide you with our trusted how-to guides and videos for free by whitelisting wikiHow on your ad blocker. Did you have an awesome turnout for an event or success with a new launch? If your viewers are interested in your video, chances are they understand why … It’s a great way to build trust with your audience and build excitement. 33  |  Film a competition or the results of a competition. As a matter of fact, studies show that a whopping 78% of us watch videos online every week and 55% watch videos online every day.

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